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Below are some Advertising books and guides:
| Related Pages + Web Sites |
Other websites that may be of interest:
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| Downloads, Online Products, etc. |
Here are some internet products:
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| | From ClickBank:
Click here for details | | Word Power III, The Copywriters Thesaurus. Write words that sell more product and make more money. |
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Here are some books from Amazon.com:
Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.
By Malcolm Gladwell
Back Bay Books
Paperback (301 pages)
 | List Price: $15.99*
Lowest New Price: $5.49*
Lowest Used Price: $1.47*
Usually ships in 24 hours*
*(As of 20:39 Pacific 6 Feb 2012 More Info)
Click Here | - ISBN13: 9780316346627
- Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!
Product Description:
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. |
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By Dave Kerpen
McGraw-Hill
Released: 2011-06-07
Paperback (272 pages)
 | List Price: $20.00*
Lowest New Price: $11.49*
Lowest Used Price: $12.11*
Usually ships in 7 to 12 days*
*(As of 20:39 Pacific 6 Feb 2012 More Info)
Click Here | Product Description:
THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend’s recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther—and faster—than ever before. LIkeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: “Dave Kerpen’s insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant.”
Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com “Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world.”
Seth Godin, author of Poke the Box “Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human—being likeable—will get you far.”
Scott Monty, Global Digital Communications, Ford Motor Company “Dave gives you what you need: Practical, specific how-to advice to get people talking about you."
Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking |
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By Mark Coker
Smashwords
Released: 2011-06-25
Kindle Edition (36 pages)
 | List Price: $0.99*
*(As of 20:39 Pacific 6 Feb 2012 More Info)
Click Here | Product Description:
Learn how to market any book. This popular book marketing primer has helped over 40,000 authors and publishers dramatically improve their book marketing results.
The Smashwords Book Marketing Guide contains practical, easy-to-implement advice on how to market any book. 30 simple, do-it-yourself marketing tips explain not what you can do to market your book, but also explain the context and thinking behind each recommendation. The marketing techniques apply equally well to both ebooks and print books.
Here's what you'll find in the Smashwords Book Marketing Guide:
Table of Contents
Introduction: About the Smashwords Book Marketing Guide
Background on Smashwords
Setting expectations
How Smashwords helps authors and publishers market books
Adopting a proactive marketing mindset
Marketing starts now
Hyperlinks help readers discover books
The importance of authors helping authors
30 Marketing Tips (all free to implement!)
Tip #1 – Update your email signature
Tip #2 – Post a notice on your web site or blog
Tip #3 – Contact your friends, family, co-workers and fans
Tip #4 – Post a notice to your social networks
Tip #5 – Update your message board signatures
Tip #6 – How to reach readers with Twitter
Tip #7 – Publish more than one book to create a multiplier effect
Tip #8 – Advertise your other books in each book you publish
Tip #9 – Make it easy for your readers to connect with you
Tip #10 – Issue a press release on a free PR wire service
Tip #11 – Join HARO, Help-a-reporter-online for free press leads
Tip #12 – Encourage fans to purchase and review your book
Tip #13 – Write thoughtful reviews for other books
Tip #14 – Participate in online forums
Tip #15 – Experiment with coupons
Tip #16 – Write a blog
Tip #17 – Write guest columns for blogs
Tip #18 – Invite other authors to post to your blog
Tip #19 – Do Q&A interviews of other authors on your blog
Tip #20 – Join the conversation on blogs
Tip #21 – Organize a blog tour
Tip #22 – Use Google Alerts to discover where the conversations are taking place
Tip #23 – Leverage YouTube videos to reach readers
Tip #24 – Print up business cards
Tip #25 – Encourage your fans to become affiliate marketers of your book
Tip #26 – Create a reader’s guide at the end of your book
Tip #27 – Insert sample chapters from your other books
Tip #28 – Do a sample chapters swap with another author
Tip #29 – Invite other authors to join you at Smashwords
Tip #30 – Promote your book to the top ebook listing sites
Tip #31 – Share these marketing tips with your fellow authors!
Other Kindle Books by Mark Coker
Smashwords Style Guide (how to format and produce an ebook)
The 10-Minute PR Checklist - How to Earn the PublicityYou Deserve
Boob Tube (a novel about soap operas)
Connect with Mark Coker
Connect with Smashwords authors
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By Jade Craven
Released: 2011-12-10
Kindle Edition
 | | Product Description:
Most ebooks about twitter focus on the marketing. They'll teach you about how to set it up and then leverage it to listen and engage with your customers.
This is great, as a lot of people are finally realizing the true nature of twitter. Not many books focus on how Twitter can help you to connect with people, nor how a freelancer or solo business owner can use it.
In this ebook, Jade Craven will show you how to use twitter to make lasting connections with people. She'll take you through the strategies she used to connect with some of the top people in the industry. You'll learn how to set up your profile for success, and discover the tactics to make people really take notice of you. |
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By 360i
360i
Released: 2010-09-12
Kindle Edition (82 pages)
 | List Price: $0.99*
*(As of 20:39 Pacific 6 Feb 2012 More Info)
Click Here | Product Description:
Is this the Year of Mobile? For over a decade this proclamation has turned out to be premature, giving marketers ample reason to be skeptical. The difference looking forward to 2011 is that this is the first time that consumer behavior and mobile platforms have reached sufficient scale for mobile to move beyond an emerging media tactic for mainstream marketers.
To help guide marketers during this exciting time of transition, we’ve published the Mobile Marketing Playbook. Our comprehensive strategic report aims to help marketers evaluate the opportunities available, determine which ones are best for their brands and develop a strategy following best practices for achieving success in mobile marketing.
Specifically, the aim of the Mobile Marketing Playbook is to help marketers:
• Work within a framework for establishing a set of clear objectives for their mobile marketing strategy
• Move beyond the checklist approach with a filter for evaluating the myriad of opportunities within mobile
• Think of ways to use mobile to merge online and offline strategies, as a hub that bridges the gap
• Encourage a dialogue about what matters in mobile now, and what’s ahead for this new and exciting medium
In addition to leveraging the insights from members of the 360i mobile marketing team, the Playbook also includes guest commentary by industry luminaries Noah Elkin (Senior Analyst at eMarketer), Mickey Alam Khan (Editor in Chief at Mobile Marketer), Valerie Brown (Director of Consumer Marketing at Bravo) and Naoki Muramatsu (VP, Digital Business Development of Dentsu Holdings USA).
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By Dr. Harry Jay
Dr. Harry Jay
Released: 2011-12-05
Kindle Edition
 | | Product Description:
The meaning of words are not in the words they are in us! The whole premise behind the book "Wordz" is understanding how we place meanings into words other than the true dictionary meanings of the words. For example, the word liberty and freedom have two separate and distinct dictionary definitions but people blur these meanings and this "blurring" defines how we react and behave in everyday conversation and communication. Wanting to be treated "equal" is different than wanting to be treated the "same' as others and unless you understand and read Wordz, your communication might not convey exatcly what you are trying to say. |
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By Lynnette Phillips
www.lynnettephillips.info
Released: 2012-02-01
Kindle Edition
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Your book is your business. You wouldn't start up a new venture and then do nothing to support and promote it. The same goes for your book. To become a successful author you need to take part in marketing; you need to be engaged in the success.
This 16 page booklet is filled with tips and ideas for you to expand on. It also shares resources for you to take advantage of. Aide-Memoire, the Key to Success is Promotion! |
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By John Janchkt
Released: 2012-02-02
Kindle Edition
 | | Product Description:
Are you looking for way to expand your business? Do you want to leverage all the free information in social media,and your goal is laser on people who are already talking about or interested in you?
This action-packed social media books will give you the how to,why and what to measure and ultimately what to offer your prospective clients in competitive market. |
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By Dr. David Silverman Stewart
Timothy Weissbrot : First Page Brokers
Released: 2012-01-31
Kindle Edition
 | | Product Description:
Timothy Weissbrot : Protect Your Online Reputation and Clean Your Name Or Business from Google Search Results
First Page Brokers (firstpagebrokers@gmail.com) combines the science of Search Engine Optimization, with technical and marketing expertise, for the sole purpose of protecting your name and reputation from undesired public information accessible via internet search results.
First Page Brokers (firstpagebrokers@gmail.com) Reputation Repair ensures a clean search of your name or business on all online search facilities such as Google.
First Page Brokers (firstpagebrokers@gmail.com) will eliminate, obfuscate, remove, or hide from public view any unwanted listings, such as online news articles, consumer advocacy sites, attack sites, arrest records, or random postings.
First Page Brokers is the #1 Reputation firm. Online since 1999, we possess the knowledge, applications, and resources that other firms cannot match. First Page Brokers is the industry leader in Search Engine Image Protection & Search Engine Reputation Management. We can hide, obfuscate, edit, or remove unwanted internet content, by eliminating the related listings which appear in close proximity to your name.
As you know, negative content which is accessible to the public via search engines, can make or break a reputation. Especially when your career or business is jeopardized. This type of negative publicity can proliferate and become permanently associated with you. This is undoubtedly costing your business or deteriorating your social status and in some cases your livelihood.
Feel free to contact us for a free confidential consultation at : firstpagebrokers@gmail.com
Becoming “Web Dead”
1. Delete What You Can First
Deletion is the first reactionary response to get rid of your unwanted personalities online, but the procedure may not be as straight forward as it seems. Signing up for online services can be a contagious affair, and we often forget the countless accounts we’ve created in haste.
A simple remedy, and prescription in going forward, is to create an Account Sheet (hard copy) detailing the URLs at which we’ve lifted our proverbial Internet legs.
Commonly forgotten repositories of information include Flickr (and associated comments), old blogs, online resumes, FS (for sale) advertisements on non-expiring websites, want ads, personal ads, geneology webs and bartering sites. Trying to delete profiles on social networks like Facebook are an exercise in futility unless you know the ins and outs of the deletion procedure.
2. Use Webpage Removal Request Tools
Google and Yahoo! and have implemented “Delete URL” functionality for website administrators. This means that if you are a webmaster (or blog owner), you now have the power to stop specific URLS from being indexed (using a Robots.txt file). Non-admins also can also take advantage of these tools and request that “private” information be taken down, or request that webmasters use the aforementioned to remove the pages with your name from indexing.
Ask.com includes an “AskEraser” that will completely delete your search queries and data from Ask.com servers, including: your IP address, User ID and Session ID cookies, as well as the complete text of your search query–all within a matter of hours:
Tool Links: Google Yahoo! Ask
3. E-mail Webmasters Directly
For the uninitiated, the mere mention of a webmaster conjures up images of reclusive talismen, shamen or any other untouchable overseer who is beyond the reach of a simple e-mail. For larger enterprises, this may almost be a reality - but the fact is: webmasters are people too (most of them). In many cases, if a reference to your name occurs on a blog or website that isn’t agreeable to you, a simple e-mail to the site’s webmaster will fix the problem in short order.
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By Jerry Holliday
Released: 2011-12-29
Kindle Edition
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Use Facebook marketing for any type of promotion whether it is your business, a specific cause, your book, music or just yourself.
Learn how to easily set up your Facebook page, targeted facebook ads and fangates and harness the viral power of Facebook. |
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