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MarketingRazor.com   >   Books + Guides   >   Small Business   >   Capital Generation

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From Amazon.com

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The Only Grant-Writing Book You'll Ever Need: Top Grant Writers and Grant Givers Share Their Secrets (Only Grant-Writing Book You'll Ever Need: Top Grant Writers &)

By Ellen Karsh

Basic Books
Paperback (448 pages)

The Only Grant-Writing Book You ll Ever Need: Top Grant Writers and Grant Givers Share Their Secrets (Only Grant-Writing Book You ll Ever Need: Top Grant Writers &)
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Product Description:
This book is designed to help nonprofit organizations craft proposals for grants from foundations, companies, and government agencies.

Ellen Karsh, a writer and former director of the Mayor's Office of Grants Administration, in New York, and Arlen Sue Fox, associate executive director for development at Sunnyside Community Services, also in New York, significantly update this edition from 2005 by including interviews with grant makers about how the current economic crisis is affecting their giving and how grant seekers can improve their chances of garnering support.

The book includes a proposal checklist, a glossary of terms, sample grant forms, and a list of Web sites that provide information on grants offered by foundations, corporations, and the government.
—from the Chronicle of Philanthropy

No B.S. Wealth Attraction in the New Economy

By Dan Kennedy

Entrepreneur Press
Paperback (240 pages)

No B.S. Wealth Attraction in the New Economy
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  • ISBN13: 9781599183695
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
Product Description:

Become A Money Magnet

The old economy is shattered, and GONE FOREVER. It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. The realities of the business and financial landscape that you knew have been forced to change.

HOWEVER, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions—booms or recessions, including the fast-emerging New Economy—there is wealth. And who better to show you how to lure, bait, attract, and become a magnet for it than “Millionaire Maker” Dan S. Kennedy?

Kennedy covers:

  • How to experience The Phenomenon--attract more wealth in the next 12 months than in the previous 12 years!
  • Wealth Inhibition—do you suffer from it?
  • Why Positive Thinking alone is worthless
  • Your #1 Entrepreneurial Responsibility
  • Is there a ‘dirty little secret’ behind many wealthy entrepreneurs?
  • The worst of all wealth-defeating habits
  • Are you an ‘opportunity thinker’ --- or are you guilty of ‘outcome thinking’?
  • “Do what you love and the money will follow” B.S. that’s hazardous to your wealth
  • How to Stop playing Blind Archery
  • 12 Ways To Increase Your ‘Personal Value’
  • Why you must STOP thinking about Income!
  • The 90 Day Experiment that may change your life forever

Asking: A 59-minute Guide to Everything Board Members, Volunteers, and Staff Must Know to Secure the Gift

By Jerold Panas

Emerson & Church
Paperback (111 pages)

Asking: A 59-minute Guide to Everything Board Members, Volunteers, and Staff Must Know to Secure the Gift
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It ranks right up there with public speaking. Nearly all of us fear it. And yet it’s critical to our success. Asking for money. It makes even the stout-hearted quiver.

But now comes a book, Asking: A 59-Minute Guide to Everything Board Members, Staff and Volunteers Must Know to Secure the Gift. And short of a medical elixir, it’s the next best thing for emboldening you, your board members and volunteers to ask with skill, finesse … and powerful results.

Jerold Panas, who as a staff person, board member and volunteer has secured gifts ranging from $50 to $50 million, understands the art of asking perhaps better than anyone in America.

He has harnessed all of his knowledge and experience and produced what many are already calling a landmark book.

What Asking convincingly shows — and one reason staff will applaud the book and board members will devour it — is that it doesn’t take stellar communication skills to be an effective asker. Nearly everyone, regardless of their persuasive ability, can become an effective fundraiser if they follow Jerold Panas’ step-by-step guidelines.

Effective Fundraising for Nonprofits: Real-World Strategies That Work

By Ilona Bray J.D.

NOLO
Paperback (528 pages)

Effective Fundraising for Nonprofits: Real-World Strategies That Work
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  • ISBN13: 9781413307481
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
Product Description:
Getting tax-exempt status for your nonprofit organization is just the first step -- whether its mission will succeed depends entirely on your ability to raise money. Fortunately, Effective Fundraising for Nonprofits will show you how.

Featuring advice and stories from over 40 experienced fundraisers, foundation staffers, journalists and more, Effective Fundraising for Nonprofits explains how to:

  • work with individual donors
  • plan special events
  • solicit grants from foundations and corporations
  • get media coverage
  • use the Web to further fundraising goals
  • start a side business to raise funds
  • and much more

    The book also covers IRS rules and regulations, grassroots strategies for struggling nonprofits, the tools and staffing needed, and dozens of resources that you can take advantage of.

    Best of all, Effective Fundraising for Nonprofits is written in plain English, cutting out the jargon and "consultant speak" that's all too common in many nonprofit books.

    List of Forms
    Fundraising Worksheet 1: Sample Cost Analysis
    Fundraising Worksheet 2: Fundraising Assets
    Fundraising Worksheet 3: Fundraising Strategy Chart
    Fundraising Worksheet 4: Mailing Evaluation
    Fundraising Worksheet 5: Meeting Checklist
    Fundraising Worksheet 6: Projected Special Event Expenses
    Fundraising Worksheet 7: Projected Special Event Income
    Fundraising Worksheet 8: Grantseeking Chart
    Fundraising Worksheet 9: Grants Worksheet
    Fundraising Worksheet 10: Check Your Website's Fundraising Effectiveness
    Fundraising Worksheet 11: Press Release Template

  • Term Sheets & Valuations - A Line by Line Look at the Intricacies of Venture Capital Term Sheets & Valuations (Bigwig Briefs)

    By Alex Wilmerding & Aspatore.com

    Aspatore Books
    Paperback (106 pages)

    Term Sheets & Valuations - A Line by Line Look at the Intricacies of Venture Capital Term Sheets & Valuations (Bigwig Briefs)
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    Product Description:
    Term Sheets & Valuations is the first ever in-depth look at the nuts and buts of terms sheets and valuations. The book, written by leading venture capitalist Alexander Wilmerding of Boston Capital Ventures, covers topics such What is a Term Sheet, How to Examine a Term Sheet, A Section-by-Section View of a Term Sheet, Valuations, What Every Entrepreneur & Executive Needs to Know About Term Sheets, Valuation Parameters, and East Coast Versus West Coast Rules. In addition, the book includes an actual term sheet from a leading law firm with line by line descriptions of each clause, what can/should be negotiated, and the important points to pay attention to. A must have book for any executive, entrepreneur, or financial professional.

    Praise for Term Sheets & Valuations:

    "This primer should be required reading for every entrepreneur. It is short, authoritative and worth its weight in gold." - Murray Low, Executive Director, Columbia Business School, Eugene M. Lang Center for Entrepreneurship

    "An invaluable resource for executives and financial professionals." - Graham D.S. Anderson, General Partner, EuclidSR Partners

    "A valuable resource for entrepreneurs..." - Jeffrey Donohue, Esq.

    Raising Venture Capital for the Serious Entrepreneur

    By Dermot Berkery

    McGraw-Hill
    Hardcover (288 pages)

    Raising Venture Capital for the Serious Entrepreneur
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    Product Description:

    Have the negotiating edge when getting your new business off the ground

    Written by Dermot Berkery, an internationally known venture capitalist with Delta Partners, this complete toolbook thoroughly details how venture capitalists arrange the financing for a company; what they look for in a business plan; how they value a business; and how they structure the terms of an agreement. Within its pages, you'll find everything you need to successfully raise new business capital with the most attractive terms possible.

    Using informative case studies, detailed charts, and term sheet exercises, Raising Venture Capital for the Serious Entrepreneur discusses the basic principles of the venture capital method, strategies for raising capital, methods of valuing the early-stage venture, and proven techniques for negotiating the deal. The author leads you step-by-step through:

    • Developing a Financing Map
    • Getting to the First Stepping Stone
    • Understanding the Unique Cash Flow and Risk Dynamics of Early Stage Ventures
    • Determining the Amount of Capital to Raise and What to Spend It on
    • Learning How Venture Capital Firms Think
    • Creating a Winning Business Plan
    • Funding Early-Stage Companies
    • Agreeing on a Term Sheet with a Venture Capitalist
    • Setting Terms for Splitting the Rewards
    • Allocating Control between Founders/Management and Investors
    • Aligning the Interests of Founders/Management and Investors

    This invaluable guide also includes term sheet exercises that test your understanding of various financing situations facing companies. In addition, the book features three extensive case studies: the first covering a fictional start-up company used throughout the book, the second offering a stepping stone map, and the third presenting a term sheet used in practice by venture capitalists.

    Fundraising for Dummies

    By John Mutz

    For Dummies
    Paperback (384 pages)

    Fundraising for Dummies
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    Product Description:
    Fundraisers, here are the tricks that get the cash! Fundraising For Dummies is the complete, fun-to-read guide to the art and science of raising money for nonprofit endeavors, from Little League to big foundations. Fundraising For Dummies helps you to
    • Find the secrets of writing grants that get the green
    • Conduct effective grassroots campaigns, phone and mail solicitations, events, and more
    • Discover tips on starting a nonprofit organization from scratch
    • Put the fun" in fundraising
    Watch as your volunteer force turns into your front ranks, and wait to hear those "noes" turn into "yesses" as ...For Dummies turns your marketing techniques into solid gold.

    How to Write Successful Fundraising Letters, with CD (The Jossey-Bass Nonprofit Guidebook Series)

    By Mal Warwick

    Jossey-Bass
    Paperback (336 pages)

    How to Write Successful Fundraising Letters, with CD (The Jossey-Bass Nonprofit Guidebook Series)
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    • ISBN13: 9780787999087
    • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
    Product Description:
    You'll learn all the essential components of writing for success from this go-to book for writing for fundraising! Mal Warwick, the nation's premier letter-writing tutor and direct mail expert, shows you the essential tools for making your direct marketing program a success. He gives you both general advice about the most effective direct mail strategies and specific guidance. Learn his step-by-step model through all the critical stages -from laying the groundwork for a prosperous campaign through the importance of thanking donors. Includes new chapters on E-mail solicitations, monthly and legacy giving and free downloads on josseybass.com.

    Refreshed and Revised:

    • Gain insight into current trends in the field with updated cases, samples, and examples
    • Access more content for small to medium NPOs with limited budgets and resources
    • Learn the latest technology with new sections on typography and lay out

    The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture

    By Laura Fredricks

    Jossey-Bass
    Hardcover (272 pages)

    The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture
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    • ISBN13: 9780470480946
    • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
    Product Description:
    A completely revised edition of the must-have resource for increasing your nonprofit's bottom line

    This thoroughly revised and updated edition of the best-selling book The Ask is filled with suggestions, guidelines, and down-to-earth advice that will give you the confidence to ask anyone for any size gift, for any purpose. Written in winning language, filled with sample dialogues, and offering a wealth of tips and tools, this book addresses common mistakes made when asking and shows how to correct each mistake, providing guidance and direction on how to make a great ask.

    • Offers step-by-step guidance for learning personal solicitation skills
    • Filled with real-world tools and techniques for raising money or support
    • Contains advice for overcoming situations such as hesitating to ask for money and following through on the ask
    • Written for fundraisers from any size organization

    Includes information on how to apply asking skills to a fundraiser's personal and professional pursuits.

    Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

    How To Write A Business Plan

    By Mike McKeever

    NOLO
    Paperback (274 pages)

    How To Write A Business Plan
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    • ISBN13: 9781413309089
    • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
    Product Description:
    Write a business plan that potential investors will embrace!

    Thinking of starting a business or raising money to expand an existing one? This popular book will show you how to write the business plan and loan package necessary to finance your business and make it work.

    With How to Write a Business Plan, you'll learn how to:

  • figure out if your business idea will make money
  • estimate operating expenses
  • prepare cash flow
  • create profit and loss forecasts
  • determine assets, liabilities and net worth
  • find potential sources of financing
  • think first before borrowing from friends and relatives
  • present your plan to lenders and investors.

    How to Write a Business Plan provides a CD-ROM with spreadsheets that help you determine and forecast cash flow, financial statements, sales revenue, and profit and loss. It also provides three sample business plans you can modify for your own use.

    The 9th edition is completely updated, providing all-new online resources and updated examples of great business plans.

    List of Forms
    Sales Revenue Forecast (Business Plan)
    Loan Interest Calculation Chart
    Personal Financial Statement -ASSETS
    Personal Financial Statement -LIABILITIES & NET WORTH
    Personal Financial Statement -ANNUAL INCOME
    Personal Financial Statement -ANNUAL EXPENSES
    Profit and Loss Forecast
    Profit and Loss Forecast: Year Two
    Cash Flow Forecast
    Cash Flow Forecast: Year Two


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