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Below are some Mail Order books and guides:
| Related Pages + Web Sites |
Other pages of interest on this website:
| Downloads, Online Products, etc. |
Here are some internet products:
Disclosure: Products details and descriptions provided by vendor and/or based on publicly available information. Our company may receive a payment if you purchase products after following a link from this website.
| | From ClickBank:
Click here for details | | If you want to be Successful on the Internet or in Mailorder, you must Persuade and Influence by remote means. Do you know how? |
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Here are some books from Amazon.com:
Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.
By Montgomery Ward & Co.
Skyhorse Publishing
Paperback (656 pages)
 | List Price: $17.95*
Lowest New Price: $10.79*
Lowest Used Price: $7.95*
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Click Here | - ISBN13: 9781602392380
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description:
Before the Internet, Wal-Mart, and the shopping mall, there was Montgomery Ward. "Our mail order methods meet many wants," wrote a poetic but anonymous copywriter on a page of the 1895 Montgomery Ward & Co. catalogue. He had a gift for understatement. At its zenith from the 1880s to the 1940s, Montgomery Ward, like its cross-town Chicago rival, Sears, sold virtually everything the average American could think of or desire—and by mail. This was a revolution, and Ward's fired the first shot. To buy spittoons, books of gospel hymns, hat pins, rifles, wagons, violins, birdcages, or portable bathtubs, purchases that used to require many separate trips to specialist merchants, suddenly all the American shopper had to do was lick a stamp. This unabridged facsimile of the retail giant's 1895 catalogue showcases some 25,000 items, from the necessities of life (flour, shirts) to products whose time has passed (ear trumpets). It is an important resource for antiquaries, students of Americana, writers of historical fiction, and anyone who wants to know how much his great-grandfather paid for his suspenders. It is a true record of an era. 20,000 black-and-white illustrations. |
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By Joseph Sugarman
Delstar Pub
Hardcover (312 pages)
 | List Price: $39.95*
Lowest New Price: $37.00*
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By Denison Hatch
Natl Book Network
Hardcover (477 pages)
 | List Price: $89.00*
Lowest New Price: $75.99*
Lowest Used Price: $24.56*
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Click Here | Product Description:
An exclusive insider's look at the art and science of direct mail creative technique--copy approaches, design, formats, offers--unlike anything ever before assembled. In addition to the successful mailings shown and described in this updated edition of Million Dollar Mailings, new topics include killer fundraising letters, the illustrated history of the magalog, and using direct mail to make money on the internet. This insider's look at the art and science of direct mail also contains an overview (complete with illustrations) of new trends in direct mail. |
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By Leon Gorman
Harvard Business Press
Hardcover (336 pages)
 | List Price: $26.95*
Lowest New Price: $3.99*
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Click Here | Product Description:
L.L.Bean is one of only a handful of American companies to have attained almost legendary status in the minds of its consumers. Thanks to the integrity of its product line, consistently strong brand association, and the ability to change with customers’ needs, L.L.Bean embodies the best qualities long associated with traditional American living: rugged individualism, stubborn determination, and simple ingenuity. Written by Leon Gorman, grandson of founder L.L., this is the first authoritative, true-to-life account of the iconic retailer and its quirky history and culture. This engaging account candidly reveals Gorman’s behind-the-scenes struggles to preserve the identity that built Bean as he also opened the door to needed change. Woven throughout the narrative are themes that will resonate with managers and general readers alike: how to shape a powerhouse brand around bedrock beliefs and values, how to balance growth and tradition, and how to craft and preserve an authentic corporate identity. Far from a tranquil journey, the story reveals the funny, poignant, and often engrossing details of managing the L.L.Bean legacy—during the best and worst of times. |
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By Herschell Gordon Lewis
Prentice Hall Press
Paperback (272 pages)
 | List Price: $14.95*
Lowest New Price: $6.99*
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By John Abrams
Chelsea Green
Paperback (328 pages)
 | List Price: $18.00*
Lowest New Price: $6.99*
Lowest Used Price: $0.99*
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Click Here | Product Description:
Some business books try to teach success in a competitive marketplace. In The Company We Keep, John Abrams shows how a company can flourish as a part of a thriving community of people dependent on one another. His eight cornerstone principles, including employee ownership and long-term thinking, express the entrepreneurial spirit as a potent force for change—with profitable results that extend across multiple bottom lines. Part visionary business plan, part guide to democratizing the workplace, and part prescription for strong local economies, The Company We Keep marks the debut of an important new voice in American business. With a craftsman’s eye, a storyteller’s sensibility, and a CEO’s pragmatism, he brings his experience to bear on the challenges faced by progressive small businesses everywhere. |
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By Linda J.
Dr. Linda Burr
Paperback (108 pages)
 | List Price: $14.95*
Lowest New Price: $10.35*
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Click Here | Product Description:
Have you ever wished you had an exceptional resource to help you with the setup and strategic development of a sustainable diversity and inclusion program... Well your wish has come true! Based on the values and principles of Second Generation Diversity Training™ (SGDT™) this book walks the reader through the process for designing a diversity and inclusion program that really can work for your organization. The four steps the reader explores are:
- Understanding if we are ready for diversity and inclusion and if not, how do we get ready?
- Being clear about how to design a strategy that works for your organization s unique culture?
- How to decide what type of training programs will support the strategy?
- Consider ways to make diversity and inclusion sustainable? SGDT™ is about creating cultures of excellence through the practices of inclusion. It is about developing skills that offer everyone an opportunity to have a seat and a say. Second generation diversity training is about how to explore truths beyond our normal conditioning so that we may all enjoy the fruits of hard work, innovative practices, and creative energy that bring the very best into the workplace and into society. SGDT© is about building the type of skills that make our workplaces havens of energy, excitement and commitment versus places of fear, entropy, and doubt. If you want employees waking up WANTING to come to work versus HAVING to come to work, read on. |
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By Jack Schmid
McGraw-Hill
Hardcover (288 pages)
 | List Price: $55.00*
Lowest New Price: $24.95*
Lowest Used Price: $10.17*
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Click Here | Product Description:
The advent of the Internet and on-line catalogs has created an intense interest in cataloging from both the consumer and the business-to-business markets. More companies are starting a catalog or adding a catalog to their marketing arsenals than ever before. Now Jack Schmid, the catalog industry's leading speaker and lecturer on catalog marketing, offers this detailed guide to developing and launching - or revamping - a print or online catalog. Written to anyone who is interested in starting a catalog business or in adding a catalog to their company's marketing mix, Creating a Profitable Catalog promises to become the handbook of 21st century cataloging for direct marketers, catalogers, students of direct marketing, small business owners, entrepreneurs, and marketing managers alike. Creating a Profitable Catalog gives complete coverage to the entire catalog process, including business and strategic planning, merchandising, creative, marketing, fulfillment, testin! g, and measuring response and return on investment (ROI). Filled with examples from real-life catalogs offering a vast array of products and services, Creating a Profitable Catalog also includes an eight page four-color insert containing examples of vital catalog creative aspects including layout, design, typesetting, color and color-separations, a complete business plan for a catalog start-up, and a foreword from Laura Beaudry, editorial director of Catalog Age, the preeminent publication of the catalog industry. |
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By Entrepreneur Press
Entrepreneur Press
Paperback (156 pages)
 | List Price: $17.95*
Lowest New Price: $9.18*
Lowest Used Price: $3.80*
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Click Here | Product Description:
Your Complete Package for Success-Signed, Sealed and Delivered! Busy families no longer need to take the time to run to the mall and shop for the perfect item. They simply click their mouse and have their treasures delivered from any corner of the country right to their doorstep. Shopping has never been so convenient and the opportunity for starting and running a successful mail order business has never been so great! If you want to work from home, running a lucrative business that costs little to start and requires no specialized skills, mail order may be for you. Working from a kitchen table, you can take orders, process payments and dispatch shipments picked up by a parcel service from a remote warehouse run by yet another vendor. This exclusive guide to mail order takes you step by step covering every aspect of startup and operations, including hard-won advice and helpful hints from successful mail order entrepreneurs. Learn how to: - Stay on top of market and industry trends
- Choose products that sell
- Set your pricing and other policies
- Fulfill orders
- Build an internet presence
- Create a winning catalog or brochure
- Choose a high-response mailing list
- Use the best resources and tools in the industry
With the boom in online shopping, mail order businesses are more profitable than ever, and Entrepreneur gives you everything you need to get started. Don't wait! Start your mail order business today! |
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By E. Joseph Cossman
Fireside
Paperback (272 pages)
 | List Price: $18.95*
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Click Here | Product Description:
Catalogs, coupons, special offers in the mail--today's busy and cost-conscious consumers are depending more and more on the convenience and choice mail-order companies provide. In this revised edition of his 1964 classic, self-made millionaire Cossman details mail-order techniques and opportunities. |
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